Last week Aniboxx had the fantastic opportunity to fly out to Paris for the Beyond GDP – Statistics for Everyone Web-COSI Final Conference, to present the Web-COSI: Statistics for Everyone video alongside i-genius.
Web-COSI is a project that aims to improve the engagement of citizens and society with statistics in the area of new measures of societal progress and well-being. Web-COSI is led by the Italian National Statistical Institute Isat, in partnership with OECD – the Organisation for Economic Co-operation and Development, Lunaria – a social entrepreneurship survey association, and i-genius – a Social Entrepreneur Business and Enterprise Community in the UK.
The final conference was held at the OECD Headquarters in Paris. OECD are an organisation that promote policies which will improve the economic and social well-being of people around the world. They work with governments to understand what drives economic, social and environmental change.
Aniboxx presented on the areas of consultation and guidance given to i-genius when producing the Web-COSI video, which were:
- The Brief
The focus of the film is to raise awareness amongst citizens who are engaged in activities (such as social entrepreneurs) that access and use data, as well as summarise the key tools of Web-COSI, including Wiki progress of stat.
- Target Audience
People not familiar with data and statistics, social entrepreneurs, young and old citizens
Animation is an effective medium to explaining a complex project in a short time
- Communication Mediums
- Web-COSI Conference
- YouTube
- Web-COSI Website
- Social Media Channels
- Partner Consortium Social Media Channels, Websites and Newsletters
- Personal Networks
Both the video and presentation were very well received by the Istat team and Web-COSI stakeholders.