Explainer videos are useful for all organisations as they are a great way to improve chances of converting viewers into customers or securing investment. They are short videos, usually used to efficiently explain how to use a new product, what a company does or a message. A few companies have done a great job with their explainer videos, so we have created a list of our top 6 excellent explainer videos.
- TestFairy – Android Testing
Here is a cool animation explainer video that breaks down what the TestFairy Android Test app is and how it can be used. It makes people aware of the problem with app testing, and then explains how the app will solve this problem.
- Google Drive for work
This is a slightly different type of explainer video, which breaks down how useful the Google drive is for the workplace, by using slick and simple animation to communicate its key benefits and how they can be used.
- Import.io
This is an engaging explainer video we produced for the first ever cloud based data browser, Import.io. It also used animation to capture and increase interest from their target audience.
- BriefMe App – Just the Cream
A funny explainer video from BriefMe app uses humour to explain to viewers the problem that occurs when finding out news information, and how this new app can be used to make the whole process much simpler.
- The October Club
This is a highly informative explainer video from the charity The October Club, produced by Aniboxx uses a combination of animation and live action, to communicate to viewers who they are and what they do.
- Dollar Shave Club
Finally, as you may have suspected at the top of our list is the infamous explainer video from Dollar Shave Club. It used the founder of the company to wittingly explain what the company does and why buying a blade every month is more useful than buying a high tech blade. This video was able to hit millions of views on YouTube on only a small budget.
Book a free consultation with Aniboxx today and lets us help you get that awesome explainer video!
Take a look at the 2015 showreel of Aniboxx’s latest and exciting videos
