We’ve seen several big brands make good use of video in their online marketing strategy, so far this year. Some have sky rocketed and reached an incredible amount of views, as well as making a major social impact and spreading a very important message. Below you can see who we selected to be in our list of Fantastic Four viral adverts.
One key word in all things marketing, which you should never forget is Test! It is important to make sure you are testing the online distribution of your video, if you want your video to succeed. There are many testing methods. But the testing method this article will be discussing is ‘split testing’.
