A lot goes into video production, and producing the most engaging and creative video also relies heavily on the visual medium your video will use. The three most popular mediums used in videos are 2D, 3D animation and live action, as well as the option of using a combination of all three.
We’ll be explaining a little bit about each medium to help you decide on your perfect match.
Multi-sensory learning is now becoming increasingly more valuable in the marketing strategy plan, with a growing acceptance that stimulating more than one of the senses, in this instance the eyes and ears, aids the engagement, absorption and retention of information. This is important because most of us make the decision to ‘engage or move-on’ within 10 seconds of viewing new material.
